How to sell your own home in six steps.

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9 ways to attract buyers to your property.
After putting up your "For Sale" sign, and writing your ad for the local newspaper, try some of the following:

Create a free or low cost (under $30) Internet ad with pictures that emphasize the best features of your home. Highlight the things that caused you (or your parents) to purchase the property.

Print 8 1/2 by 11 inch flyers or fact-sheets highlighting the features of your home. Include your asking price, the address of your Internet ad, and clear discriptions on how to reach you to see the property.

  • Send or deliver the flyers to 100 neighbors, 100 business associates, and 100 relatives.
  • Post a flyer with 'tear offs' (strips with your phone number) at 10 local supermarkets. Find out the day of the week the bulletin board is cleared, and replace each week.
  • Put a flyer on 100 cars in the supermarket's parking lot.
    • Too shy to stick flyers on windshields?  - Hire a kid, but check to make sure he puts them on cars and not in the trash.
  • Put a flyer on 200 cars in local apartment complexes

Neighbors and their friends are the best sources of buyers so make sure everyone for several blocks around know that your home is for sale and know your price and terms.
Use your cell phone number or rent a pager and use that number as the contact number on your signs and flyers. If you can't be available all day, prepare a message for your answering machine that describes the features of your house including the asking price.
If possible, use a woman's voice for your message.
  • Promote your Internet ad. by listing its address (http://www.xxxxxxxxx.yyy) on your yard sign and flyers. Most buyers have access to the Internet so a few good pictures can entice calls from buyers who like your house.
    See our Internet Advertising page for ideas on creating free or low cost Internet ads.
  • "Talking Ads" predate wide Internet access but they are still effective, especially for homes under $130,000. Rent an 800# and take the time to develop a "talking ad" that describes the best features of your home.
    Automatic Response Technologies is one company that provides 800 number talking ads. (1-800-854-8765). Be sure to put your 800# on your yard sign and flyers.
Pre-qualify  your best prospects to make sure they can afford your home.

 


For sale by owner book
Complete For Sale By Owner Kit $58.95

Includes contract package plus photo tour packages below. Also property flyers in two styles, a for sale by owner yard sign with stand and a directional sign. Internet listing will remain active until home is sold.
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Contract Package $14.20

Real estate forms & contracts to legally sell or buy a home. Designed to meet individual state requirements, our contracts have been used to sell homes in every state. Download them in Microsoft Word format for Windows & Mac. Most also available in PDF.
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Photo Tour Package $26.95

Internet web page ad with up to ten pictures of home plus property description and choice of 28 eye-catching headlines. Also includes choice of two flyers for local distribution.
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Don't have time? Can't devote 4 hours per week to selling your home?

Consider hiring a good real estate agent and paying 6%-7% or about $9,000 to sell a $150,000 property.